IL GENOVESE

Visual communication materials and packaging

Client
Grupo Bimbo, S.A.B.
Sector

Food and drinks

Skills used
  • Packaging
  • Photography
  • Food styling
  • Brand identity

How to update a brand positioned and their packaging without losing recognition in your audience?

Bimbo entrusted us with the redesign of its packaging for its Il Genovese nougat brand. A brand positioned in the public and with Italian origin. We were commissioned to update the design without losing its style, we worked on design, photography and food styling.